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delivering
opportunities We Have Rebranded
NewEdge + The Brewery is changing:
simply we are now NewEdge We will continue to provide great innovation through insight, strategy, and design from our Innovation Breweries in London and Seattle. Latest News |
Identifying the big opportunities for your business, and in the process drive vision and alignment across the organization.
Read More Expanding the opportunity landscape with diverse possibilities that highlight the greatest ways to get return on innovation.
Read More Executing tangible solutions within the prioritized opportunity to deliver successful go-to-market brand, communications, product and pack designs
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The world’s population is rapidly aging
In our lifetime we will have witnessed the doubling of the world’s population from 3 billion in 1950 to 9.2 billion by 2050.
Universal design to help people stay connected
With mobile phones getting smaller, buttons more fiddly and technology more baffling the elder population are becoming increasingly isolated.
The internet age has literally come of age
The older generations are more tech savvy than many younger generations would believe them to be. 18% of over-60s regularly download music onto their MP3 players, and 16% of iPhone owners are over 50, making up part of the 74% of iPhone users are over the age of 25 (comScore).




